When the COVID-19 pandemic shut down every salon, spa, and wellness center overnight, the industry was left in chaos. The government had no reopening plans, professionals had no income, and thousands of businesses stood at the edge of permanent closure.

Other associations remained silent.
No one fought for the industry.
Millions of livelihoods were at risk.

And then BWAI stepped in.

We fought at the national level—demanding the government acknowledge the industry as essential.
We developed the ‘SOP Number 2’—a safety protocol that became the industry standard.
We secured the first reopening permissions—bringing salons and spas back to life.
We trained over 25,000 professionals—ensuring businesses could operate safely.

This wasn’t just a fight for survival—it was a battle for recognition, respect, and resilience. And BWAI won.

If your business is still standing today, chances are BWAI had a role in saving it.

Join the movement that refuses to let this industry be ignored.